Terje is a smartfish

Sunday, February 10th, 2008

Apparently the man who used to have a lot to say about everything -Terje Håkonsen – has sold out. Smartfish is a sort of healthy juice with omega 3 ( and therefore made out of…fish). The commercial is quite fun, but it still makes us feel kind of bad for old Terje. Sure the drink […]

Burton goes sk8 – buys Alien Workshop & Habitat

Thursday, February 7th, 2008

Burton continues the effort to take a position within the skateboard industry. They signed some heavy names to Analog last year. Now they have bought DNA Distribution (with brands as Alien Workshop, Habitat and Reflex). I guess that makes Jason Dill less of a punk? Burton already owns Al Merricks Channel Islands Surfboards. Maybe it´s […]

Review: Flux Super Titan bindings

Sunday, February 3rd, 2008

When talking about snowboard bindings this year it has been a lot about Flux vs Union. And of course Burton as every year. Flux has gotten a good reputation over the last years. Flux has a very good cap strap and an over all fit that doesn´t make your feet go numb. I must say […]

Eesa clothes – lux layering

Sunday, January 20th, 2008

As we all know layering is everything. Or at least it´s really important. As we mentioned some days ago you girls have some nice layering to choose between. This time we´ve taken a closer look at the products from eesa. Our favourite is the Odium. A shirt so good looking that you can go straight […]

DC snowboards

Thursday, January 17th, 2008

Transworld has some pictures of the DC team and more important – of the up coming DC snowboards. It looks really good. And with a team with riders such as Devun Walsh, Ikka Bäckström and Aaron Biitner you can´t really go wrong. Speaking of new products, while waiting for ISPO swedish magazine transition has some […]

Burton 08/09 leak

Tuesday, January 15th, 2008

There are some pictures of the Burton gear for 08/09 on the web. But this is the best so far. Someone in Japan has scanned some pages from the 08/09 catalogue. The pictures shows that EST as well as neo/bright colours are the next big thing. But on the other hand – wasn´t that the […]

Cilla first layers – for girls only

Monday, January 14th, 2008

Priscilla Levas has her own range of first layers: Cilla. Or thermals. Anyway it´s only for girls and it looks really good. Cilla also has a really cool team of good riders. Too bad it´s quite hard to find good looking yet still technical layering. Helly Hansen is really good – but maybe not so […]